Ashley Furniture adds virtual view for digital shopping
Ashley has been working closely with Marxent and the company’s VisualCommerce platform to create and scale their product catalog and publish new 3D product experiences.
"As part of our acquisition strategy, we acquired a collection of architectural door and component manufacturing companies," Lynch said, making Masonite the largest manufacturer of architectural interior wood doors and the only vertically integrated manufacturer of architectural wood doors in North America. This new architectural door platform expaded its reach across the commercial construction industry.
"But of course, the integration of these businesses came with a unique set of challenges," Lynch said. As its number of manufacturing centers grew to 64 in 9 countries, each new business came with its own computerized operations. Here's how Lynch put it (transcript courtesy of Seeking Alpha):
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