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WOOD 100 Strategies for Success 2013: Go-to-Market Strategies

By Karen Koenig Posted: 09/08/2013 9:09PM

Savvy marketers are finding new and innovative ways to differentiate their company’s wooden products from competitors’ while piquing public interest in the marketplace.


Hooker Furniture Sales Up 10 Percent as Retail Prices Rise

Posted: 09/04/2013 5:04PM

Hooker Furniture sales rose 10% to $55.3 million in the second quarter. Net income is up more than 50% for the first six months, as sales rose to $111.6 million. A $3.8 million ERP investment takes hold; online and senior contract sales investment.


CustomMade Launches Wood Projects Payment Platform

By Bill Esler Posted: 09/02/2013 4:35PM

CustomMade, known for its custom wood products online marketplace, launched a buying platform that allows down payments and payment-on-completion - features not available through PayPal. It wil also venture into securing commercial contract work.


California Closets CEO Bill Barton Talks Marketing

Posted by Bill Esler | Posted: 09/01/2013 9:53AM

California Closets CEO Bill Barton talks about the impact marketing agency iSearchMedia has had on the home storage franchise business lead generation.




Kornerking Cabinets Updates the Lazy Susan

By Pete Mai Posted: 08/16/2013 12:39PM

Kornerking allows for complete utilization of a corner cabinet. By combining the access of drawers with a lazy Susan, full usage of a corner cabinet is possible.


CustomMade Secures $18 Million in Funding

Posted: 06/11/2013 6:19PM

CustomMade, the online marketplace for custom wood products and one of a kind goods, has secured $18 million in additional funding.


Serious Closet Design Software

By Bill Esler Posted: 11/13/2012 11:57AM

Closet manufacturers use software licensing to help designers win projects, while capturing production business for their shops.


Maui Closet Diversifies Business, Grows 12%

By Karen Koenig Posted: 11/04/2012 10:00AM

Diversification has helped The Maui Closet Co. grow its sales 12.2% in 2011. The company was featured in the 2012 WOOD 100.


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