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Sales & Marketing


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Highlight your services in a local designer showhouse

By Denise Butchko Posted: 12/16/2009 1:48PM

Participation in local designer showhouses puts your company in the spotlight and enhances your brand.


Are you marking your territory?

By Michaelle Bradford Posted: 12/16/2009 12:59PM

Closet designers be forewarned — kitchen and bath designers are looking to move into your market. As opposed to occasional forays and partnerships, these designers are looking to carve out their own space in the industry by adding closet design to their services.


Marketing organization systems through home shows

By Jo-Ann Kaiser Posted: 08/03/2009 11:48AM

By Jo-Ann Kaiser - Home shows and show homes offer closet manufacturers a great way to put their products in the public eye.


An introduction to e-mail marketing for organization companies

By Denise Butchko Posted: 08/03/2009 11:24AM

By Denise Butchko - f you are interested in an economical (and fun) way to do some 21st century marketing for your business, I highly recommend utilizing e-mail marketing.




Tips to start marketing with Twitter, Facebook and LinkedIn

Posted: 06/04/2009 11:42AM

If you haven’t already begun your social media journey, now is the time.


Get digital to stay in customers' minds

By Mike Wilson Posted: 05/22/2009 2:46PM

Building your brand to pull your organization business out of the clutter of the Yellow Pages seems key in such a tight economy


Quick Business Tips for Professional Organizers

By Mike Wilson Posted: 03/26/2009 8:31AM

From hidden closet bottom drawers to insight into consumer organization trends, I learned much during the single day I attended the Closets & Home Organization Conference & Expo last week.


Make your Web site make you money

By Lauren Heist Posted: 03/25/2009 8:42AM

Bob DeStefano, President of SVM E-Business Solutions, says your company's Web site is your most powerful marketing tool. Here are some of his tips on how to make sure people find your Web site, and once they do, how to turn those people into customers.


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