China Wood Flooring Industry: Market Share Analysis

ALBANY, NY - ResearchMoz, a leading market research report database, has announced a new addition to its vast repository. The new report, compiled with primary and secondary information gathered from industry-leading sources, examines the Wood Flooring Industry in detail. The report, titled 'China Wood Flooring Industry Report, 2014-2018,' profiles the historical development of the global market for Wood Flooring Industry.

As people's consumptive level gets improved and they are in pursuit of high-quality life, wood flooring sees a growing proportion in the flooring industry of China, up from 33.9% in 2009 to 36.2% in 2014, being the second largest flooring product only behind ground tile.

In 2014, Chinese wood flooring market, affected by the depressed real estate sector at home, witnessed a slowdown in growth rate, and the sales volume reached 390 million square meters with a year on year decline of 2.8%. In 2015, Chinese Government issued a series of favorable policies such as lowering the proportion of down payment for second house loans and the exemption of sales tax for ordinary housing (the for-sale house has to be the one he/she bought at least two years ago), which helped the gradual recovery of commercial housing market and spurred the demand for wood flooring. It is expected that, the sales volume of wood flooring will grow by 4.2%.

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Seen from wood flooring market segments, laminate wood flooring enjoys highest sales volume, and its sales figure in 2014 approximated 210 million square meters, accounting for 54.7% of total sales volume of wood flooring in China, but seeing a drop of 1.3 percentage points year on year; while engineering hardwood flooring and bamboo flooring are increasingly welcomed by the consumer due to merits like environmental friendliness and high price-to-performance ratio.

The famous brands in Chinese wood flooring market consist of Power Dekor, Nature, Der, Shengda and Tubaobao, among which Power Dekor has realized nationwide layout, while other brands still adhere to operational mode focusing on sales in some regions and radiating towards neighboring areas, take examples for Nature Home mainly targeting Beijing market, Shengda aiming at Sichuan market, and Vöhringer with advantages in cities like Xi’an and Shenyang.

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Dare Technology: with its flagship brand Power Dekor, the company’s sales volume amounted to 44.3 million m2 in 2014, ranking first nationwide. In 2015, Dare Technology spun off non-core assets including aluminum business, printing business, filter materials, wheel hubs, information technology, etc., in a bid to be primarily involved in timber sector (wood-based panel, wood flooring, etc.).

Nature Home: it mainly produces laminate wood flooring, solid wood flooring and engineered flooring, and boasts 3,404 stores (as of 2014) in China. In April 2015, the offline life experience hall of company’s e-commerce brand Nature HOME was opened in Hangzhou city, marking the formal starting the O2O+DFC marketing mode.

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Related Report:

Wood Flooring Manufacturing Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 – 2019 : Wood flooring manufacturing market is currently preferred owing to its durability, restorability and its environmental profile. It can be classified as solid, acrylic impregnated and engineered wood. Bamboo flooring, one form of grass flooring is also considered as a type of wood flooring. Wood flooring comes in shapes such as strips, parquet and planks. Raw materials of wood flooring include oak, ash, birch, walnut, maple, beech, birch and hickory among others.

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Increased residential construction with changing lifestyle generates a demand for wood thereby driving the wood flooring market. In addition, wood products are being used as a source of recycled product which is another factor adding to the growth of wood flooring manufacturing market. Increased environmental concerns such as rising deforestation may restrain the growth of this market. Substitute commodities such as carpet, ceramic tiles and vinyl which serve as alternatives to wood may hamper the growth of this market. Increasing construction activities in the developing countries such as Brazil, Russia, India and China (BRIC) is expected to open the new opportunities in the market over the future. This market excels in the U.S and Europe owing to the cold climatic conditions since wood aids in maintaining the warmth. Asia Pacific is expected to be a significant contributor to this market on account of the changing lifestyles. Among the other types of wood, oak is the most popular owing to its wide availability, low cost and its hardness. Profit margins may differ depending on the type of company. To view the table of contents for this market research report please visit : http://www.researchmoz.com/wood-flooring-manufacturing-market-global-in…

Soild Wood Flooring Industry, 2010-2020 : The Global and Chinese Soild Wood Flooring Industry, 2010-2020 Market Research Report is a professional and in-depth study on the current state of the global Soild Wood Flooring industry with a focus on the Chinese market. The report provides key statistics on the market status of the Soild Wood Flooring manufacturers and is a valuable source of guidance and direction for companies and individuals interested in the industry. To Get Sample Copy of Report visit @ http://www.researchmoz.com/enquiry.php?type=sample&repid=269717

Firstly, the report provides a basic overview of the industry including its definition, applications and manufacturing technology. Then, the report explores the international and Chinese major industry players in detail. In this part, the report presents the company profile, product specifications, capacity, production value, and 2010-2015 market shares for each company. Through the statistical analysis, the report depicts the global and Chinese total market of Soild Wood Flooring industry including capacity, production, production value, cost/profit, supply/demand and Chinese import/export. The total market is further divided by company, by country, and by application/type for the competitive landscape analysis. To view the table of contents for this market research report please visit : http://www.researchmoz.com/global-and-chinese-soild-wood-flooring-indus…

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