Sherwin-Williams Unveils AcromaPro Brand, Retires Becker Acroma
Sherwin-Williams' Sales Climb 12.7% in 2011

CLEVELAND, OH --  Carrying on a 140-year tradition, AcromaPro is the name of Sherwin-Williams industrial wood finishing brand. The company retired the Becker Acroma name in North America.

Sherwin-Williams Unveils AcromaPro Brand, Retires Becker Acroma

Although the name has changes, Mike McCally, Sherwin-Williams director of sales, said the formula for the product is the same.

“AcromaPro products are designed to exceed wood finishers’ expectations,” McCally said.

The line of coatings for the furniture, kitchen and bath, millwork and specialty markets carries on the 140-year Becker Acroma tradition, corporate officials said.

The company unveiled its new brand at the International Woodworking Fair.  

AcromaPro will be available through the company’s North American distributor network.

 

Have something to say? Share your thoughts with us in the comments below.