AWFS Fair Launches Wood Industry Export Initiative

Posted by Bill Esler | Posted: 04/12/2013 8:52AM

 

AWFS Fair 2013 Woodworking Fair ANAHEIM, CA - AWFS Fair woodworking, July 24-27 2013 in Las Vegas, will include a “Committed to Exporting” program to link buyers from outside the U.S. with AWFS Fair exhibitors.

“This is a natural extension of our commitment to expanding the breadth and reach of the AWFS Fair,” says Angelo Gangone, AWFS Executive VP. “The Committed to Export drive came out of a recommendation by past exhibitors who increasingly realize the importance of the international marketplace.”

Efforts include:

• Outreach to foreign media, buyer missions and use the AWFS Fair Media Center to exchange ideas and lessons learned.

• Renewing contacts with foreign producer associations, past attendees, and U.S. Consulates and Embassies reminding them of the importance to the wood industry and AWFS Fair.

• Facilitating meetings between overseas buyers and exhibitors.

• Inviting foreign dealers to attend AWFS Fair on Dealer Day.

• Hosting an International Visitor Center at AWFS Fair site for foreign attendees, with free refreshments, Internet access and meeting space, and bilingual foreign visitor registration personnel.

Participating AWFS Fair exhibitors will have booth signage identifying them as “Committed to Exporting,” both at the show and online at awfsfair.org and in the show exhibitor catalog with the ability to identify it by name and type of product exhibited. AWFS Fair wood working trade show

 

About the Author

Bill Esler, Woodworking Network, WMS

Bill Esler

Bill Esler, Editorial Director, Woodworking Network Bill is responsible for overall content at WoodworkingNetwork.com Woodworking Network magazine, and related newsletters. Bill also manages event programs for Woodworking Network Live conferences at the Woodworking Machinery & Supplies Expo in Toronto and Cabinets & Closets Expo. He developing audience engagement programs using custom digital printing, live lead-generating events, custom websites, and custom digital and print content. Read Bill Esler's woodworking blogs. He can be reached at besler@woodworkingnetwork.com or follow him on Google+.

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