Bill Esler


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Wood Halloween Scare the Veneer Off You? Top Holiday Lessons

By Bill Esler Posted: 10/31/2014 9:42AM

Halloween shows how some wood industry companies are mastering the art and craft of getting attention to their products and services, tapping buyer attention to deliver sales. Like M Bohlke Veneer's iZombe holiday feature.


Falling Ruble Could Help Russia's Wood Markets

By Bill Esler Posted: 10/26/2014 1:40PM

Russia's wood industry stands to benefit from the country's status as a financial pariah, with domestic wood manufacture improving and exports to some markets growing as the Ruble falls in value against world currencies.


How Much for World's Most Expensive Cedar-Wood Pencil?

By Bill Esler Posted: 10/17/2014 7:32AM

Legendary pencil and pen manufacturer Faber-Castell ups the ante with its Perfect Pencil, a cedar-wood pencil featuring a platinum clasp, replaceable erasers and a sharpener atop. But the price is another matter.


Logs Sell Online as Alibaba Goes Public

By Bill Esler Posted: 09/19/2014 7:37AM

Online sales of skids of shrink-wrapped timber, and turns of saw logs will carry a higher profile now, as Alibaba begins trading today on the New York Stock Exchange. It's ticker symbol is BABA.




How Adhesives Come Into Play at IWF 2014

By Bill Esler Posted: 09/05/2014 4:12PM

The critical role of adhesives in the evolution of secondary wood manufacturing was everywhere in evidence at the 2014 International Woodworking Fair.


Woodworking Labor Shortage Solution? Try Capital Investment

By Bill Esler Posted: 07/22/2014 9:46PM

Woodworking job seeker web traffic is slowing. But the work is at hand, delivery dates loom, and the bustling economy has a "use by" freshness date that will pass in a couple years. The solution: more technology.


Wooden Train that Could: Thomas the Train Aims for U.S. Expansion

By Bill Esler Posted: 07/20/2014 12:37PM

Wooden toys - Lincoln Logs, Tootsie Toys, building blocks, puzzles - may be an overlooked wood production niche. Opportunities in the segment will grow as Mattel expands U.S. sales of Thomas the Train. Any chance of a U.S. manufacturer?


Conestoga Wood Specialties Strategy May Work Against It

By Bill Esler Posted: 07/01/2014 8:34AM

Conestoga Wood Specialties owners received a favorable ruling in the Supreme Court, alleviating a threat of punishing fines on the health care front. But it could injure the firm's wood components business in the long run.


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