Coating Technology Gives Moulding Maker a Competitive Edge

By Karen Koenig | Posted: 06/06/2014 11:32AM


In today’s marketplace, success comes from gaining a competitive edge. That well-known truism applies literally to Woodgrain Millwork and its Finished Elegance product line.

Already a successful manufacturer of interior mouldings and trim, in 2011 Woodgrain Millwork ( expanded its portfolio with Finished Elegance, a premium moulding coated with Eastman Chemical’s Cerfis technology. The Idaho-based firm was the first licensor of the Cerfis polymer coating technology.

Watch the video "Woodgrain Millwork Expands Mouldings Coated with Eastman Cerfis" at

A one-pass proprietary coating system, Cerfis can be used on a variety of substrates, including composite panels and solid wood. According to Tammy Trivette, global platform director for Eastman’s Cerfis technology, what makes the technology unique is the dimensional stability and durability it imbues to the substrates to improve their performance. These include resistance to scratching, marring and denting.

The coating technology covers all four sides of the moulding, making it moisture resistant while providing consistent color throughout. Another benefit is that there are no VOCs or solvents used in the manufacturing or installation process, Trivette says. A range of colors are offered in coating gauges from 6 to 25 mil, with GREENGUARD-Certified resins also available.

Cerfis can be used for simple or complex profiles, including those with very tight tolerances, Trivette says. Future applications for the technology, she adds, are practically limitless, including just about “any products that are painted or stained today.”

Woodgrain Millwork can attest to that. Since incorporating Cerfis technology into its production, the company already has expanded its Finished Elegance line to include boards and interior door jambs.

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About the Author

Karen M. Koenig

Karen M. Koenig has more than 25 years of experience in the woodworking industry, including visits to wood products manufacturing facilities throughout North America, Europe and Asia. As Editor-in-Chief of Woodworking Network magazine (formerly Wood & Wood Products), Karen’s primary responsibilities include spearheading the writing, editing and coordinating of the editorial content of the publication, along with the Red Book resource guide and the Red Book online source and supply directory ( She is also a frequent contributor to other Woodworking Network online and print media. She can be reached at or Google+.

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