NeoCon reports 7 percent attendance gain
NeoCon Block Party_MarshallsLanding_photobyDANIEL KELLEGHAN PHOTOGRAPHY _DSC8090.jpg

CHICAGO -- NeoCon has further established itself as the commercial design’s launch pad for ideas and products and annual forum for connecting leaders in the industry.

Registered attendance rose 7 percent at the June 12-14, 2017 event over the 2016 edition as the show hit anew record high. The Mart’s continued investments into the building did not go unnoticed as new amenities and modernizations helped complement the overall show experience.

Upgrades were apparent from the ground up as NeoCon attendees enjoyed The Mart’s brand new 2nd Floor lounge, Marshall’s Landing, designed by A+I Architects and operated by DMK Restaurant Group and a new venue for keynotes and seminars on the 19th Floor.

NeoCon 2017 welcomed six new permanent showrooms to the building, as well as 75 new companies to the exhibitor roster.

According to Byron Morton, V-P Leasing, NeoCon Shows, “We went into this year strong, showrooms were at capacity and there were 28 percent new-to-NeoCon brands in our sold out 7th Floor Exhibit Hall.”

Sit/stand products, privacy pods, ergonomic seating, integrated technologies and high-performance textiles were among five of the top trends seen throughout the show.

NeoCon 2018, the 50th anniversary event, will be held from June 11-13 at the Mart. NeoCon East returns to Philadelphia for the 15thannual edition, November 15-16, 2017 at the Pennsylvania Convention Center. More details are available at http://www.neoconeast.com. Also see http://www.neocon.com.

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Karl Forth

Karl D. Forth is online editor for CCI Media. He also writes news and feature stories in FDMC Magazine, in addition to newsletters and custom publishing projects. He is also involved in event organization, and compiles the annual FDM 300 list of industry leaders. He can be reached at [email protected].