Ashley Furniture claims largest furniture promotion since the Ice Age
High Point Market, Ashley Furniture, Ice Age
HIGH POINT, N.C. - Ashley Furniture's iKidz Galleries and 20th Century Fox have teamed up for a promotion tied to this summer's Ice Age: Collision Course movie on July 22, 2016. The program kicks off at Spring High Point Market. 
 
The promotion program developed by Imagine Advertising of Norcross, Georgia, “With this alliance, we can offer retailers the ability to integrate their promotions with this hugely successful six billion dollar franchise,” said Flora Stopher, owner of Imagine Advertising, Inc. “The success of the first four movie scores were off the charts and combined, they’ve sold over 60,000,000 DVDs." 
 
The promotion period will run from July 4th through September 5th/Labor Day weekend.  
 
"We're very excited that Imagine brought this promotion to us added Cole Sianko, vice president of marketing for Ashley Furniture. "We've worked with them in the past with their Smurf's promotion and with their Dreamwork's HOME promotion. Working together, we've helped our retailers continually move the needle. My team will work with Imagine to promote this partnership at the High Point Market in our space, so our retailers truly can create the 'Largest Furniture Event in 10,000 years,'" Sianko said. 
 
 
 

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Bill Esler | ConfSenior Editor

Bill wrote for WoodworkingNetwork.com, FDMC and Closets & Organized Storage magazines. 

Bill's background includes more than 10 years in print manufacturing management, followed by more than 30 years in business reporting on industrial manufacturing in the forest products industries, including printing and packaging at American Printer (Features Editor) and Graphic Arts Monthly (Editor in Chief) magazines; and in secondary wood manufacturing for WoodworkingNetwork.com.

Bill was deeply involved with the launches of the Woodworking Network Leadership Forum, and the 40 Under 40 Awards programs. He currently reports on technology and business trends and develops conference programs.

In addition to his work as a journalist, Bill supports efforts to expand and improve educational opportunities in the manufacturing sectors, including 10 years on the Print & Graphics Scholarship Foundation; six years with the U.S. WoodLinks; and currently on the Woodwork Career Alliance Education Committee. He is also supports the Greater West Town Training Partnership Woodworking Program, which has trained more than 950 adults for industrial wood manufacturing careers. 

Bill volunteers for Foinse Research Station, a biological field station staddling the border of Ireland and Northern Ireland, one of more than 200 members of the Organization of Biological Field Stations.