Yorktowne Cabinetry Design Trends at KBIS 2014

Posted By Bill Esler | Posted: 02/04/2014 5:55AM


LAS VEGAS — Yorktowne Cabinetry semi-custom newest kitchen cabinetry lines are offered in 47 different door styles, with hundreds of built-in storage solutions. The two new collections include “Iconic” and “Classic”.

The Iconic Series offers 86 finish choices and seven wood species, designed so each homeowner can customize according to specific space, décor, and lifestyle. The Classic Series celebrates American craftsmanship with 49 finish options, six wood species.

Extremely flexible manufacturing capabilities and tight integration to its dealers, including strong support for dealer social media marketing, allow Yorktowne to inspire end consumers. Online presentations emphasize its dealers' designers around the country, says Joy Schmelzer, senior digital marketing communications manager.

One major finishing trend: washed coloration of oak. "It let's the beauty of the grain show through, but gets away from the golden oak finish that people have tired of," says Schmelzer. Customized drawer and cabinet interior storage systems make the most of the storage space.


About the Author

Bill Esler, Woodworking Network, WMS

Bill Esler

Bill Esler, Editorial Director, Woodworking Network Bill is responsible for overall content at WoodworkingNetwork.com Woodworking Network magazine, and related newsletters. Bill also manages event programs for Woodworking Network Live conferences at the Woodworking Machinery & Supplies Expo in Toronto and Cabinets & Closets Expo. He developing audience engagement programs using custom digital printing, live lead-generating events, custom websites, and custom digital and print content. Read Bill Esler's woodworking blogs. He can be reached at besler@woodworkingnetwork.com or follow him on Google+.

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