2017 interior color trends
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Behr released a 2017 Color Trends forecast - BEHR Color Currents, an all-new collection of on-trend paint colors.

Photo By Behr

With the fall season comes a fresh look at home décor color trends as well as color of the year announcements for 2017. Most recently we’ve seen various shades of blue and natural and neutral tones rise in popularity. With this roundup Closets takes a look at what three major interior paint companies think will be popular in 2017.

PPG PAINTS unveiled its 2017 Color of the Year: Violet Verbena (PPG1169-5), a grayed-off, moody purple with a chameleon-like presence. The inspiration comes from runway fashion as well as textiles for the commercial and residential segments.
“The color is a modern choice for interiors and furnishings, yet it is elegant enough to be incorporated into traditional designs,” said Dee Schlotter, senior color marketing manager, PPG.

The PPG Paints brand’s 2017 Color of the Year is a unique violet hue with a quality that allows it to adapt to surrounding environments and complement a variety of design aesthetics. When paired with dark neutrals, the color unveils gray undertones, but when paired with whites, it reads as a purer purple. Its design appeal is similarly nuanced, Schlotter said. “Violet Verbena blends perfectly with many different surroundings, like a chameleon. It looks polished yet playful in a child’s room, and it is calming enough to be used in hospitals.
Violet Verbena is the focal point of PPG’s four global color trend stories for 2017, which center on the theme of Pendulum: earth, water, fire and air.

Sherwin-Williams announced Poised Taupe (SW 6039) as its 2017 Color of the Year. A modern take on a timeless classic, Poised Taupe signals a new direction in society’s ever-growing thirst for beautiful neutrals that bring warm and cool tones together.
“Poised Taupe celebrates everything people love about cool gray as a neutral, and also brings in the warmth of brown, taking a color to an entirely new level. Not cool or warm, nor gray or brown, Poised Taupe is a weathered, woodsy neutral bringing a sense of coziness and harmony that people are seeking,” says Sue Wadden, director of color marketing for Sherwin-Williams.

As the Sherwin-Williams team traveled the world to identify the latest trends and make its 2017 selection, it became clear to them that neutrals are beginning a transition from the monochrome gray of the past five years to a more complex taupe and brown. In a recent homeowner survey conducted by Sherwin-Williams, nearly 40 percent of the respondents agree that they would like to incorporate warmer neutrals, such as warm grays, taupes or beiges, into their home décor. Additionally, more than two in five people identified taupe as a timeless neutral they would choose.

With its cool-yet-warm vibe, Poised Taupe is an ideal backdrop for a wide range of color combinations, from pastels to brights to jewels. For example, when paired with the faded indigo of Stardew (SW 9138), it creates a charming palette reminiscent of a French countryside. Used in with vibrant Rave Red (SW 6608), it evokes the natural feel of red-stained bedrock. And with the deep teal of Marea Baja (SW 9185) and sunny hued Bee (SW 6683), it transforms into a super-graphic look.

Behr released a 2017 Color Trends forecast - BEHR Color Currents, an all-new collection of on-trend paint colors.

Behr takes a non-traditional approach to color forecasting. Instead of choosing just one dominant color of the year, its team of experts create a collection of hues that are curated into separate themes, empowering individuals to choose colors and color combinations that speak to their moods, emotions and personalities. For 2017, the colors center around three lifestyle themes: Comfortable, Composed and Confident.

The Comfortable palette features soft, tranquil and versatile colors. They work well for small spaces and help open up areas that do not get a lot of natural light. Recently, pastels have transformed from sweet to mineral matte shades. Light blue can effortlessly become the focal point when supported by neutral hues on the floor and furniture. These pale hues can be energized with bright accents of yellow, orange or bold green.

The Composed palette consists of colors with depth and intensity. Its hues are for those who desire a stronger color experience. Deep, earth-inspired tones and rich jeweled shades provide an excellent background on which other colors can be layered. These robust shades are reminiscent of traditional grandeur, but offer a contemporary look when combined with gray, black and white. Charcoal gray proves it can happily dominate a space, creating a quiet and relaxing mood. Gray can also provide a modern effect when applied as one color to walls, trim and ceilings.

The Confident palette is all about vivaciousness and impact. Its colors are saturated and bright, capturing attention and enlivening spaces. These playfully optimistic hues find a sporty edge when combined with dark gray, bright orange and spicy red accents. Dusky blue and citrus-toned yellow make the perfect pairing, while a splash of orange adds an element of fun and adventure.

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About the author
Michaelle Bradford | Editor

Michaelle Bradford, CCI Media, is Editor of Closets & Organized Storage magazine and Woodworking Network editor. She has more than 20 years of experience covering the woodworking and design industry, including visits to custom cabinet shops, closet firms and design studios throughout North America. As Editor of Closets & Organized Storage magazine under the Woodworking Network brand, Michaelle’s responsibilities include writing, editing, and coordinating editorial content as well as managing annual design competitions like the Top Shelf Design Awards. She is also a contributor to FDMC and other Woodworking Network online and print media owned by CCI Media.